Founded in 2010 in Haifa, Israel, these gowns are made for the confident and effortless bride. Each design is fashion-forward, lightweight, and tastefully sexy. Made of the finest European laces and fabrics, the attention to detail on every design is impeccable. Special attention is given to fit, texture, and transparency. Designed by Rinat Asher, a Flora gown is truly one of a kind. You won't find these gowns in every store, giving you a unique piece- Love is proud to be the only retailer of the Flora Bridal collection in Florida, Georgia, Alabama, North Carolina, South Carolina or Virginia.
From styling your dress to understanding costs and care
Wedding gowns are typically made in one standard length, often on the longer side to accomodate brides who are on the taller side. During alterations, in the exact shoe you'll be wearing, your seamstress or tailor will hem your gown across the front to the proper length. However, if you are on the petitie side, 5'2 or shorter, or very tall and planning to wear heels, many gowns can be ordered with a custom length. Your stylist will take your measurement from your waistline to the floor, and order your gown in a closer length to you. Keep in mind, a slight hem may still be necessary once alterations are made to your gown as even small adjustments can change where the gown is sitting on your torso. Your stylist will guide you through this and recommend the best length option to order based on your height.